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Your Website, Your New Shop Do you know that most people look for information through the internet? The growth of internet user is high in all countries, and this means change of way to sell your business. To make your business successfully run, online presence is important. The way consumer thinks and decides which product or service to buy has changed. People who used to look for ads over the printed media, now has become the ones who turn on their PCs and surf the internet. Before, they were the ones who tried to search your shop's location and judged you by the shop's look. Now, they turned to the people who glance at your website, which will affect their decision. Their first impression on how your website look is really matter. How can you attract them, then? The answer will be web design. Are you new to HTML? Having difficulties in designing? Don't be afraid. Companies providing web design services are available everywhere. They will assist you in building attractive and professional website for your business. It might cost you, of course, but remember that websites are excellent mediums to become accessible to your consumers. It can be one of the most effective marketing tools also. Treat your website like the window that people can see through your business. Not only the design, but also the content are the things that you should be aware to. Remember, your new website will be your new shop. Customers will look at your website before deciding to purchase something. Let me bring you to a small example. Once, I visited a website of online boutique for teenagers. Their products are amazing with affordable price also. But unfortunately, the design of the website is so rigid that you would not even think it's an online boutique. It shows pictures only, without giving explanation about the material, shipment, etc. So within minutes, I went and searched for another online boutique. Therefore, design and content are both really important. To attract maximum attention, simply consult your web designer. If you have specific logos, colours, or any company's identities, do not forget to tell him so that he can put it in the design also. Web designer will not do your website by himself. He must have meetings with you first and always consult the design with you before applying to the website. Keep an eye of the work since your website must ensure its attractiveness to worldwide. Since there are lots of web designers, be sure that you should choose the most affordable web design, not based on the cost. It can be expensive or cheap, but the one that most affordable for you, will suit your taste. Choose the one that is able to construct a magnetizing website that can attract customers from worldwide. Enno Wibowo is a freelance writer for Datamaya Consulting, an SEO Company based in Indonesia. Visit us at http://www.datamaya.com

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